The Gallup Pulse
Elevating the voice of the U.S. public
The Gallup Pulse enables clients to use Gallup’s world-renowned U.S. panel for their research objectives. Gallup pairs its globally trusted brand with rigorous research methods to help our clients establish thought leadership.
What is the Gallup Pulse?
The Gallup Pulse provides a scientifically sound and efficient vehicle for clients to gather insights and establish thought leadership and credibility on important topics such as healthcare, education, politics, wellbeing and workplace issues. Leveraging one of the nation’s few research panels that is a representative sample of the entire U.S. adult population, the Gallup Pulse uses probability sampling to understand people’s thoughts, feelings and behaviors.
Each month, Gallup surveys 2,000 U.S. adults via the Gallup Pulse, integrating our client’s most pressing questions to generate insights and headlines. This allows Gallup to report survey results for our clients among subgroups, including by age, gender, race/ethnicity, generation, political party and ideology, and geographic region, among other demographic characteristics.
Uncover novel insights and contribute to meaningful conversations nationally.
The Gallup Pulse offers organizations:
The Gallup Pulse delivers rapid survey results, allowing you to gauge public sentiment swiftly.
Our probability sampling approach ensures that research conducted with panelists reflects the diversity of the U.S. adult population. Gallup draws stratified samples and weights survey responses to national targets to ensure the result is representative of the U.S. population.
Gallup’s public opinion experts and methodologists leverage Gallup’s 85+ years of survey experience to develop sound questions that yield high-quality insights.
Gallup research reaches leading policymakers, experts and journalists. The Gallup brand, combined with the rigor and breadth of findings from the Gallup Pulse, offers clients numerous thought leadership opportunities to enhance public conversation and shed light on topics of importance.
The Gallup Pulse uses the necessary scientific, probability-based sampling and weighting processes to publish results academically.
Creating Mission-Rich Partnerships
Learn more about recent surveys Gallup has conducted with partner organizations using the Gallup Panel™. The Gallup Panel, which fuels the Gallup Pulse, has been used for projects with mission‑driven organizations, including:
Our Expert
Gallup experts can provide commentary and analysis on a variety of U.S. and global topics.
